Rafael de Siria (Granada 1967) is currently responsible for communication & Press at Pacha group.
His professional beginnings were in music, having been a Dj in different clubs on Majorca Island during the 80’s. In the early 90’s he would leave the dj booths to begin a career of 10 years at Pepsico, where he developed the night market, doing product launches, promotions and different parties for the brand of soft drinks as a field marketing promoter. Subsequently he founded in partnership the events company Lola parties, making some of the most played parties of the 90’s in Majorca and taking charge of the club Cat’s in Puerto Portals, during that year he produced along with the Dj and producer Rad Damon, two tracks which were released on vinyl on the labels Acufase records and Kidesol.
After this, he tried luck in other sectors, in the year 2000 he moved to the island of Ibiza, where he was always linked, to start work as a manager of the local newspaper ULTIMA HORA and the radio station FLAIX FM for 10 years, later was proposed to merge their experience in marketing and advertising and his skills as Communicator with his passion, electronic music returning to the industry as a head of press at Space for 3 years moving tho the two cherries brand since 2013.
Defected In The House Eden 2017 - essentialibiza.com/n…